Aarti Madhusudan is the founder of Governance Counts, an initiative that helps nonprofits build more effective and accountable boards. Her work focuses on identifying governance challenges within nonprofit organisations and recommending best practices to strengthen board leadership and decision-making. She has consulted with several Indian and international organisations on governance and board development.

She is deeply passionate about volunteering and leads Whiteboard, an iVolunteer initiative that brings together senior corporate professionals to provide strategic guidance to nonprofits on a pro bono basis. Aarti also actively volunteers with DaanUtsav. She conducts the Volunteer Management Workshop.