Case Study
Livelihoods & Economic Inclusion
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Impact Investing at the Base of the Pyramid: Unitus Seed Fund

Mary J. Cronin
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This case study focuses on Unitus Seed Fund's approach to social impact investing at the base of the pyramid. It illustrates how the fund identifies and supports enterprises that deliver essential goods and services to low-income populations. The study highlights the strategies employed to achieve both financial viability and deep social impact in challenging market environments, providing a practical example of inclusive finance.